Case Study: Ground Protection for Off-Road Demonstration at Devon County Show

Home E Project E Case Study: Ground Protection for Off-Road Demonstration at Devon County Show

Overview

JAK Hire has proudly supported the Devon County Show for five years, delivering ground protection solutions across various high-traffic areas of the showground. During the most recent event, we were recommended to a leading automotive brand looking to build a temporary off-road demonstration track to showcase the capabilities of the new Range Rover.

The Challenge

The client needed a robust, level base that could support repeated vehicle movements and highlight the vehicle’s off-road handling — without damaging the showground or creating unnecessary reinstatement work. The surface had to be installed quickly, safely, and without disrupting other show logistics.

There was also a degree of uncertainty in the lead-up around the size and shape of the area needed, requiring flexibility in planning and mat allocation.

The Solution

Through early engagement and planning discussions, JAK Hire worked closely with the event team to determine the exact size of the demonstration zone and the most suitable ground protection layout. Our team:

  • Delivered and installed a substantial number of heavy-duty mats

  • Created a stable and consistent surface suitable for continuous off-road demonstrations

  • Supported on-site adjustments during build and breakdown to accommodate vehicle turning points and spectator zones

The result was a successful live activation space that ran throughout the show weekend without a hitch.

The Outcome

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Stable off-road demo surface

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Fast, efficient installation

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Ongoing project discussions

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Four future events booked

This project demonstrates how our matting solutions are not only practical –  but also flexible enough to support creative brand experiences and specialist requirements at major public events.

Customer Experience

“The JAK Hire team were responsive, flexible, and completely professional throughout. Their ground protection gave us the confidence to run a high-impact activation without worrying about the showground surface.”

Event Operations Lead

“We couldn’t have asked for a better result — the demo area looked great, worked perfectly, and the team were proactive from start to finish. We’ve already booked them for four more events.”

Brand Experience Manager

Looking for ground protection solutions?

Whether you need temporary trackway for a civil engineering project, pedestrian walkways for a festival, or access routes for farm machinery, JAK Hire has the right matting for your needs. We work across the UK and offer both supply-only and full installation services, making ground protection simple and stress-free.

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